Beth Eleanor Textiles Journal: Trend Bible

The Trend Bible is a trend forecasting company that works with clients to help them use future trend insights to inform decisions. They specialize in mainly interiors and kids wear. They keep a blog (http://www.trendbible.com/blog/) where they offer small previews on their trend predictions. They also post their forecasts when it comes to the actual season it's based on, even though they create them 2 or 3 years before.

They have lots of different themes for their 2013/14 A/W Home Trends - 2 of which are:

'Submerged', which is based around organic structures, looking heavily into underwater themes which includes delicate constructions, entwining roots, glossy surfaces and ariel views of waterscapes.

'Celebrate', which is based around cultural traditions and takes inspiration from Russian architecture and the Winter Olympics. This includes chunky tapestries, heavily embroidered textiles, imperfect geometrics and updated Baroque florals.

It's interesting the way that you can see these trends coming through to the interiors that we are seeing in the shops today - the turquoise colours with the natural, circular themes, alongside the more modern, bolder colours with the shiny statements. It's strange to think that by next March, these trends will be considered 'out of date' and therefore less valuable. It reminds me of how much the 'fashion' and 'trend' industry has grown over the past century; where trends are limited to each season instead of each decade.